Guides
How this actually works, written out.
No theory and no jargon. The decisions that come up when a restaurant or café takes ordering into its own hands, and how to make them.
- Order value
How to raise average order value without annoying anybody
Why most upsell suggestions fail, how to size a recommendation against the basket, and the pairing logic that works on an Indian menu.
Read - Point of sale
Mobile POS vs a traditional POS terminal
What a phone-and-printer POS actually replaces, what a terminal still does better, and how to work out which one your business should buy.
Read - Commission
Zero commission online ordering for restaurants
What an order actually costs you on someone else’s platform, and the slower approach that works for shifting repeat orders to your own app.
Read - Cafés
QR code ordering for cafés: a practical guide
Why the install step is what kills table ordering, what to put on the table, and the operational changes to plan for before switching it on.
Read - Loyalty
How to build a loyalty programme that actually pays
Setting an earn rate you can afford, when to award points, what to exclude, and how to tell whether the programme is making money or leaking margin.
Read